
20世紀(jì)80年代的管理暢銷書《追求卓越》(In Search of Excellence)倡導(dǎo)的一個重要管理理念是,領(lǐng)導(dǎo)者應(yīng)“堅(jiān)守本業(yè)”,只涉足“自己最熟悉的領(lǐng)域”。這種封閉性或許曾經(jīng)損害了上一代企業(yè)的適應(yīng)能力,而且在人工智能時代,這顯然已非明智之選。兩周前,英偉達(dá)(Nvidia)創(chuàng)始人黃仁勛向來自各行各業(yè)的175位頂尖CEO揭示了他不止一次(而是兩次)地摒棄了原有商業(yè)計(jì)劃,擁抱技術(shù)前沿顛覆性創(chuàng)新,靈感源自他的偶像邁克爾·戴爾的模式。
而黃仁勛的偶像也不禁對這位英偉達(dá)CEO的表現(xiàn)大加贊賞,稱贊他領(lǐng)導(dǎo)公司走在了全球商業(yè)的前沿。戴爾是出席我們第154屆耶魯大學(xué)首席執(zhí)行官領(lǐng)導(dǎo)力研究所(Yale Chief Executive Leadership Institute)CEO論壇的行業(yè)巨頭之一,本屆峰會共同探討了在人工智能持續(xù)快速發(fā)展的背景下,他們?nèi)绾喂芾響?zhàn)略創(chuàng)新。
戴爾表示:“毫不夸張地說,黃仁勛和英偉達(dá)正在推動整個世界當(dāng)前發(fā)生的最重要的變革?!?/p>
在峰會閉幕之際,戴爾與賽富時(Salesforce)CEO馬克·貝尼奧夫以及IBM CEO阿爾溫德·克里希納共同向黃仁勛頒發(fā)了“傳奇領(lǐng)袖”獎項(xiàng),以表彰他無與倫比的成功。
然而,人們往往忽視黃仁勛取得成就的真正原因:他具備的適應(yīng)能力以及即使在取得所有成功后仍保持謙遜的領(lǐng)袖品質(zhì)。我們與他的互動很快揭示了他作為一名領(lǐng)導(dǎo)者的獨(dú)到之處。
將重新開始作為每日要務(wù)
20世紀(jì)80年代,英特爾(Intel)聯(lián)合創(chuàng)始人安迪·格魯夫曾警告說“只有偏執(zhí)狂才能生存”,這指出了戰(zhàn)略決策中的關(guān)鍵轉(zhuǎn)折點(diǎn)。如今,黃仁勛表示,這種靈活的思維模式是日常性的,而非偶爾出現(xiàn)的。自2022年11月ChatGPT推出以來,英偉達(dá)的股價已飆升近十倍,目前正與微軟(Microsoft)角逐全球市值最高公司的頭銜。在加速計(jì)算和人工智能需求空前增長的推動下,其營收從2023財(cái)年的約270億美元激增至2025財(cái)年的超過1,300億美元。
貝尼奧夫這樣描述黃仁勛:他曾預(yù)言“英偉達(dá)和我們行業(yè)的未來將是人工智能”。他補(bǔ)充道:“當(dāng)時無人能預(yù)見這一點(diǎn)……這是遠(yuǎn)見。是清晰的思路,是使命。 [黃仁勛]真了不起?!?/p>
自1993年黃仁勛與他人共同創(chuàng)立英偉達(dá)以來,該公司一直不懈努力,開創(chuàng)加速計(jì)算領(lǐng)域。其首個重大成功源于通過普及圖形處理器(GPU)來改進(jìn)計(jì)算機(jī)圖形,從而徹底改變了游戲產(chǎn)業(yè)。這一舉措為現(xiàn)代人工智能奠定了基礎(chǔ),并引領(lǐng)公司最終為全球大部分人工智能工廠和基礎(chǔ)設(shè)施提供動力,重塑了工業(yè)、技術(shù)乃至社會生活的諸多方面。
正如黃仁勛在CEO峰會上對領(lǐng)導(dǎo)者們所言,英偉達(dá)的創(chuàng)立秉持一種“重塑計(jì)算機(jī)”的逆向思維。與當(dāng)時許多公司旨在取代通用計(jì)算不同,黃仁勛和他的聯(lián)合創(chuàng)始人們認(rèn)為,增強(qiáng)通用計(jì)算才是更明智之舉。他謙遜地調(diào)侃道:“事實(shí)證明我們是對的?!边@場豪賭獲得了回報(bào),使這家芯片制造商在GPU領(lǐng)域獨(dú)占鰲頭。
隨后,在超過15年后的2010年,英偉達(dá)在發(fā)現(xiàn)其CUDA編程模型可適用于解決深度學(xué)習(xí)問題后,做出了重大轉(zhuǎn)變。黃仁勛繼續(xù)說道:“我們的重要發(fā)現(xiàn)是……深度學(xué)習(xí)的方法具有極強(qiáng)的普適性。我們設(shè)想了如果將這個問題規(guī)?;瘯l(fā)生什么,并最終設(shè)想了如果實(shí)現(xiàn)無監(jiān)督學(xué)習(xí)(即每條數(shù)據(jù)都無需人工標(biāo)注),會有什么樣的結(jié)果?!?/p>
英偉達(dá)與人工智能的再度重塑
他并未就此止步。八年后,英偉達(dá)再次做出調(diào)整。正如黃仁勛告訴我們的那樣,他和團(tuán)隊(duì)得出的最終“重要發(fā)現(xiàn)”是“人工智能實(shí)際上關(guān)乎一個全新的產(chǎn)業(yè)”。這是一個可能“像電力一樣……變革所有行業(yè)”的產(chǎn)業(yè)。這很大程度上也是我站在這里的原因。”
回顧成功之路,黃仁勛分享了引領(lǐng)他和英偉達(dá)走到今天的關(guān)鍵:“我們有勇氣將問題逐步拆解,并重塑了我們公司以及計(jì)算方式的方方面面?!?/p>
然而,黃仁勛最令人欽佩的品質(zhì)或許是他的謙遜。他在演講開場便感謝貝尼奧夫、克里希納和戴爾為他頒獎,稱他們是“我心目中的英雄”。在講話中,他始終將功勞歸于他的聯(lián)合創(chuàng)始人和英偉達(dá)團(tuán)隊(duì)。在結(jié)尾時,他再次向三位頒獎人表示敬意,贊揚(yáng)他們在“塑造我們今天所知的計(jì)算機(jī)產(chǎn)業(yè)方面發(fā)揮了如此關(guān)鍵的作用”。
像黃仁勛這樣成功的領(lǐng)導(dǎo)者,很少能兼具無縫適應(yīng)的能力、在動蕩時期有效領(lǐng)導(dǎo)的能力,以及公開認(rèn)可那些早于他們成名的行業(yè)巨擘所做貢獻(xiàn)的胸懷。
在思考黃仁勛的戰(zhàn)略轉(zhuǎn)型時,IBM的克里希納對在場的CEO們表示:“讓整個公司從[他們]賴以盈利超過20年的領(lǐng)域轉(zhuǎn)型……這不僅需要有遠(yuǎn)見,更要有勇氣……[唯有他擁有]那份堅(jiān)韌、毅力與才華才能做到這一點(diǎn)?!?/p>
英偉達(dá)CEO的成功表明,是時候摒棄20世紀(jì)80年代的管理箴言了。正如當(dāng)年的棒球哲人教練所警告的那樣:“未來已與過去大不相同!”(財(cái)富中文網(wǎng))
本文作者杰富瑞·索南菲爾德現(xiàn)任耶魯大學(xué)首席執(zhí)行官領(lǐng)導(dǎo)力研究所管理實(shí)踐萊斯特·克倫教授兼學(xué)院院長和創(chuàng)始人。史蒂芬·亨里克斯現(xiàn)任耶魯大學(xué)首席執(zhí)行官領(lǐng)導(dǎo)力研究所高級研究員,曾擔(dān)任麥肯錫公司(McKinsey & Co.)顧問。
Fortune.com上發(fā)表的評論文章中表達(dá)的觀點(diǎn),僅代表作者本人的觀點(diǎn),不代表《財(cái)富》雜志的觀點(diǎn)和立場。
譯者:劉進(jìn)龍
審校:汪皓
20世紀(jì)80年代的管理暢銷書《追求卓越》(In Search of Excellence)倡導(dǎo)的一個重要管理理念是,領(lǐng)導(dǎo)者應(yīng)“堅(jiān)守本業(yè)”,只涉足“自己最熟悉的領(lǐng)域”。這種封閉性或許曾經(jīng)損害了上一代企業(yè)的適應(yīng)能力,而且在人工智能時代,這顯然已非明智之選。兩周前,英偉達(dá)(Nvidia)創(chuàng)始人黃仁勛向來自各行各業(yè)的175位頂尖CEO揭示了他不止一次(而是兩次)地摒棄了原有商業(yè)計(jì)劃,擁抱技術(shù)前沿顛覆性創(chuàng)新,靈感源自他的偶像邁克爾·戴爾的模式。
而黃仁勛的偶像也不禁對這位英偉達(dá)CEO的表現(xiàn)大加贊賞,稱贊他領(lǐng)導(dǎo)公司走在了全球商業(yè)的前沿。戴爾是出席我們第154屆耶魯大學(xué)首席執(zhí)行官領(lǐng)導(dǎo)力研究所(Yale Chief Executive Leadership Institute)CEO論壇的行業(yè)巨頭之一,本屆峰會共同探討了在人工智能持續(xù)快速發(fā)展的背景下,他們?nèi)绾喂芾響?zhàn)略創(chuàng)新。
戴爾表示:“毫不夸張地說,黃仁勛和英偉達(dá)正在推動整個世界當(dāng)前發(fā)生的最重要的變革。”
在峰會閉幕之際,戴爾與賽富時(Salesforce)CEO馬克·貝尼奧夫以及IBM CEO阿爾溫德·克里希納共同向黃仁勛頒發(fā)了“傳奇領(lǐng)袖”獎項(xiàng),以表彰他無與倫比的成功。
然而,人們往往忽視黃仁勛取得成就的真正原因:他具備的適應(yīng)能力以及即使在取得所有成功后仍保持謙遜的領(lǐng)袖品質(zhì)。我們與他的互動很快揭示了他作為一名領(lǐng)導(dǎo)者的獨(dú)到之處。
將重新開始作為每日要務(wù)
20世紀(jì)80年代,英特爾(Intel)聯(lián)合創(chuàng)始人安迪·格魯夫曾警告說“只有偏執(zhí)狂才能生存”,這指出了戰(zhàn)略決策中的關(guān)鍵轉(zhuǎn)折點(diǎn)。如今,黃仁勛表示,這種靈活的思維模式是日常性的,而非偶爾出現(xiàn)的。自2022年11月ChatGPT推出以來,英偉達(dá)的股價已飆升近十倍,目前正與微軟(Microsoft)角逐全球市值最高公司的頭銜。在加速計(jì)算和人工智能需求空前增長的推動下,其營收從2023財(cái)年的約270億美元激增至2025財(cái)年的超過1,300億美元。
貝尼奧夫這樣描述黃仁勛:他曾預(yù)言“英偉達(dá)和我們行業(yè)的未來將是人工智能”。他補(bǔ)充道:“當(dāng)時無人能預(yù)見這一點(diǎn)……這是遠(yuǎn)見。是清晰的思路,是使命。 [黃仁勛]真了不起?!?/p>
自1993年黃仁勛與他人共同創(chuàng)立英偉達(dá)以來,該公司一直不懈努力,開創(chuàng)加速計(jì)算領(lǐng)域。其首個重大成功源于通過普及圖形處理器(GPU)來改進(jìn)計(jì)算機(jī)圖形,從而徹底改變了游戲產(chǎn)業(yè)。這一舉措為現(xiàn)代人工智能奠定了基礎(chǔ),并引領(lǐng)公司最終為全球大部分人工智能工廠和基礎(chǔ)設(shè)施提供動力,重塑了工業(yè)、技術(shù)乃至社會生活的諸多方面。
正如黃仁勛在CEO峰會上對領(lǐng)導(dǎo)者們所言,英偉達(dá)的創(chuàng)立秉持一種“重塑計(jì)算機(jī)”的逆向思維。與當(dāng)時許多公司旨在取代通用計(jì)算不同,黃仁勛和他的聯(lián)合創(chuàng)始人們認(rèn)為,增強(qiáng)通用計(jì)算才是更明智之舉。他謙遜地調(diào)侃道:“事實(shí)證明我們是對的?!边@場豪賭獲得了回報(bào),使這家芯片制造商在GPU領(lǐng)域獨(dú)占鰲頭。
隨后,在超過15年后的2010年,英偉達(dá)在發(fā)現(xiàn)其CUDA編程模型可適用于解決深度學(xué)習(xí)問題后,做出了重大轉(zhuǎn)變。黃仁勛繼續(xù)說道:“我們的重要發(fā)現(xiàn)是……深度學(xué)習(xí)的方法具有極強(qiáng)的普適性。我們設(shè)想了如果將這個問題規(guī)?;瘯l(fā)生什么,并最終設(shè)想了如果實(shí)現(xiàn)無監(jiān)督學(xué)習(xí)(即每條數(shù)據(jù)都無需人工標(biāo)注),會有什么樣的結(jié)果?!?/p>
英偉達(dá)與人工智能的再度重塑
他并未就此止步。八年后,英偉達(dá)再次做出調(diào)整。正如黃仁勛告訴我們的那樣,他和團(tuán)隊(duì)得出的最終“重要發(fā)現(xiàn)”是“人工智能實(shí)際上關(guān)乎一個全新的產(chǎn)業(yè)”。這是一個可能“像電力一樣……變革所有行業(yè)”的產(chǎn)業(yè)。這很大程度上也是我站在這里的原因。”
回顧成功之路,黃仁勛分享了引領(lǐng)他和英偉達(dá)走到今天的關(guān)鍵:“我們有勇氣將問題逐步拆解,并重塑了我們公司以及計(jì)算方式的方方面面?!?/p>
然而,黃仁勛最令人欽佩的品質(zhì)或許是他的謙遜。他在演講開場便感謝貝尼奧夫、克里希納和戴爾為他頒獎,稱他們是“我心目中的英雄”。在講話中,他始終將功勞歸于他的聯(lián)合創(chuàng)始人和英偉達(dá)團(tuán)隊(duì)。在結(jié)尾時,他再次向三位頒獎人表示敬意,贊揚(yáng)他們在“塑造我們今天所知的計(jì)算機(jī)產(chǎn)業(yè)方面發(fā)揮了如此關(guān)鍵的作用”。
像黃仁勛這樣成功的領(lǐng)導(dǎo)者,很少能兼具無縫適應(yīng)的能力、在動蕩時期有效領(lǐng)導(dǎo)的能力,以及公開認(rèn)可那些早于他們成名的行業(yè)巨擘所做貢獻(xiàn)的胸懷。
在思考黃仁勛的戰(zhàn)略轉(zhuǎn)型時,IBM的克里希納對在場的CEO們表示:“讓整個公司從[他們]賴以盈利超過20年的領(lǐng)域轉(zhuǎn)型……這不僅需要有遠(yuǎn)見,更要有勇氣……[唯有他擁有]那份堅(jiān)韌、毅力與才華才能做到這一點(diǎn)?!?/p>
英偉達(dá)CEO的成功表明,是時候摒棄20世紀(jì)80年代的管理箴言了。正如當(dāng)年的棒球哲人教練所警告的那樣:“未來已與過去大不相同!”(財(cái)富中文網(wǎng))
本文作者杰富瑞·索南菲爾德現(xiàn)任耶魯大學(xué)首席執(zhí)行官領(lǐng)導(dǎo)力研究所管理實(shí)踐萊斯特·克倫教授兼學(xué)院院長和創(chuàng)始人。史蒂芬·亨里克斯現(xiàn)任耶魯大學(xué)首席執(zhí)行官領(lǐng)導(dǎo)力研究所高級研究員,曾擔(dān)任麥肯錫公司(McKinsey & Co.)顧問。
Fortune.com上發(fā)表的評論文章中表達(dá)的觀點(diǎn),僅代表作者本人的觀點(diǎn),不代表《財(cái)富》雜志的觀點(diǎn)和立場。
譯者:劉進(jìn)龍
審校:汪皓
A key lesson advocated in the 1980s management bestseller In Search of Excellence advised leaders to “stick with your knitting” and remain “only with the businesses you know best.” That insularity may have hurt adaptiveness a generation ago and is surely not the wisdom for the AI generation. Two weeks ago, Nvidia founder Jensen Huang revealed to 175 top CEOs across industries how he tossed out his business plans not once but twice to embrace disruptive new advances on the frontiers of technology, drawing upon the model of his idol, Michael Dell.
And Huang’s idol could not help but praise the Nvidia CEO for his performance leading the organization to the forefront of global business. Dell was among the industry titans who joined us at our 154th Yale Chief Executive Leadership Institute CEO Forum to discuss how they manage strategic innovations as AI continues to evolve quickly.
“Jensen and Nvidia—this is not an understatement—they are driving the most important change in progress that is occurring in our entire world right now,” Dell said.
To close the event, Dell, along with Salesforce CEO Marc Benioff and IBM CEO Arvind Krishna, presented Huang with the “Legend in Leadership” award in recognition of his unmatched success.
But what often receives less recognition is the source of Huang’s accomplishments: the ability to adapt and the humility with which he continues to lead, even after all his triumphs. Our interaction with him quickly revealed how unique a leader he is.
Making new beginnings everyday priorities
In the 1980s, Intel cofounder Andy Grove warned that “only the paranoid survive,” suggesting key inflection points in strategic decision making. These days, Huang says that this fluid mindset is daily and not episodic. Now battling with Microsoft to claim the title of the world’s most valuable company by market capitalization, Nvidia stock has increased nearly tenfold since the introduction of ChatGPT in November 2022. Revenues have boomed from approximately $27 billion in fiscal year 2023 to over $130 billion in fiscal year 2025, driven by unprecedented demand for accelerated computing and AI.
Benioff described Huang as someone who predicted that “the future of Nvidia and the future of our industry would be AI.” He added, “No one else could see that…It was vision. It was clarity. It was purpose. [Jensen] is incredible.”
Since Huang cofounded Nvidia in 1993, the company has worked relentlessly to pioneer accelerated computing. Its first major success came when it revolutionized the gaming industry with the popularization of graphics processing units (GPUs) to improve computer graphics. That laid the foundation for modern AI and led the organization to eventually power much of the world’s AI factories and infrastructure, rewiring industry, technology, and aspects of society.
Nvidia was founded with a contrarian perspective to “reinvent computers,” as Huang told leaders at the CEO summit. Instead of replacing general-purpose computing, as many aimed to do at the time, Huang and his cofounders believed it would be wiser to augment it. “It turned out we were right,” he modestly quipped. The gamble paid off, allowing the chip producer to lead in GPUs.
Then, more than 15 years later, in 2010, Nvidia pivoted after discovering that its CUDA programming model could be adapted to solve deep learning problems. “The great observation that we made was…the approach of deep learning was quite generalizable,” Huang continued. “We imagined what would happen if we were to scale this problem and ultimately imagined what could be done if unsupervised learning, where every single piece of data doesn’t have to be human labeled, were to be discovered.”
Nvidia and AI reimagined—again
He did not stop there. Eight years later, Nvidia adapted again. The final “great observation” Huang and his team made was that “AI is really about a whole new industry,” as he told us. It was an industry likely to “transform every industry…like electricity…And that’s in a lot of ways why I’m here.”
Reflecting on his success, Huang shared what led him and Nvidia to where they are today: “We had the courage to break the problem down step by step and reinvented everything about our company and everything about how computing was done.”
Perhaps Huang’s most admirable attribute, however, is his humility. He began his remarks by thanking Benioff, Krishna, and Dell for presenting his award, calling them “heroes of mine.” He consistently credited his cofounders and the team at Nvidia during his comments. And he closed by again paying tribute to his three award presenters, crediting them as having “been so instrumental in shaping the computer industry that we know today.”
Rarely do leaders as successful as Huang possess the ability to adapt seamlessly, lead effectively through periods of disruption, and publicly recognize the contributions of other industry titans who came to prominence before them.
Reflecting on Huang’s pivot, IBM’s Krishna told the gathered CEOs, “Pivoting the whole company away from what had made [them] money for over 20 years…that takes courage beyond vision…[only he had] the fortitude, the grit as well as the brilliance to be able to get there.”
The Nvidia CEO’s success suggests it’s time to toss out the management mantras of the 1980s. As baseball’s philosopher coach warned back then, “The future ain’t what it used to be!”
Jeffrey Sonnenfeld is the Lester Crown Professor in Management Practice and president and founder of the Yale Chief Executive Leadership Institute. Stephen Henriques is a senior research fellow at the Yale Chief Executive Leadership Institute and a former McKinsey & Co. consultant.
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