底特律恐龍:6大瀕臨滅絕的美國車
ALEX TAYLOR III
2011-08-30
美國三大汽車廠商出品的某些車型曾經(jīng)是車市上的“常青樹”,但在眼下的全球經(jīng)濟(jì)形勢下卻難逃絕種的厄運(yùn)。此外,中國正在成為全球增長最快、規(guī)模最大的汽車市場,中國消費(fèi)者的口味對(duì)汽車業(yè)的影響越來越大?,F(xiàn)在,是美國的汽車再次進(jìn)化的時(shí)候了。

老掉牙的林肯 ????如今的林肯轎車只不過是造得漂亮一些的福特轎車罷了。即便如此,在中國和其他一些國家,林肯品牌還是有一些粉絲的?,F(xiàn)在已經(jīng)有一支新的團(tuán)隊(duì)加盟了福特(Ford Motors)的豪車部門,以圖重拾林肯的聲譽(yù)。林肯的高管也表示將去掉華而不實(shí)的設(shè)計(jì),不過林肯目前仍然沒有一個(gè)能讓它在某方面與眾不同的平臺(tái)。 |
Long-in-the-tooth Lincolns ????Today's Lincolns are little more than fancy Fords. That's not going to cut it with brand-conscious consumers in China and elsewhere. A new team has joined Ford Motors luxury division to raise Lincoln's game, and executives have promised to end badge-engineering, but they still have little to say about a unique platform that would make Lincoln something special. |
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